Privacy policy

Last updated: November 10, 2026

We don’t like small print, so here’s, in plain words, what we collect when you visit fastwontlast.com, why, and how you stay in control of your data.

Who is responsible for your data?

Marie-Liesse de Villele and Julien Roche, who publish Fast Won’t Last on a personal basis. For any question or request: [email protected].

What we collect, and why

When you leave a comment

We store your first name, your email address (never published), your comment, as well as your IP address and browser type. These last two are used to filter spam comments with Akismet, a service by Automattic (United States). If you have a Gravatar account, an encrypted fingerprint of your email is sent to this service (also Automattic) to display your profile picture next to your comment.

Your comments stay online as long as the article is published. You can ask us to edit or delete them at any time.

When you write to us

By email, WhatsApp or Instagram: your message and contact details reach us through these services. We keep them for as long as it takes to reply, then for three years at most after our last exchange.

To measure the site’s audience

We use Google Analytics (Google Ireland Limited), through Google’s Site Kit plugin, to know how many people read the blog and which pages interest them. Google Analytics places cookies in your browser and collects information about your visit (pages viewed, duration, device type, country). These cookies are only placed with your consent (see the section on cookies below) and are kept for 13 months at most.

To display the site

  • The site is hosted in France by OVH. To make it load faster and protect it from attacks, it goes through Cloudflare (Cloudflare, Inc., United States): your IP address and the technical information of your visit (requested page, browser type) pass through its servers.
  • Fonts are hosted on the site itself: nothing is sent to Google to display them.

Embedded content

Some pages display content from other websites: podcast players (Acast, Spotify), videos (YouTube), Instagram photos, the Buy Me a Coffee button. These services may collect data about you and place cookies, exactly as if you were visiting their website. Their own privacy policy applies.

To back up the site

Every week, a backup copy of the site’s content (including articles and comments) is sent to our Google Drive (Google), using the UpdraftPlus plugin. We keep the eight most recent ones: older ones are deleted automatically.

Who receives your data?

No one but us and the services listed above. We don’t sell anything, we don’t rent anything, we don’t send ads.

Some of these services (Google, Automattic, Cloudflare, Meta for Instagram) may transfer data outside the European Union, notably to the United States. These transfers are covered by the EU–US Data Privacy Framework.

Cookies

A cookie is a small file placed in your browser. On this site:

  • Cookies necessary for the site to work (for example, remembering your first name if you tick the box under the comment form) don’t require your consent.
  • Audience measurement cookies (Google Analytics) are only placed with your consent. On your first visit, a banner lets you accept or refuse them, just as easily either way. You can change your mind at any time with the “Manage cookies” link at the bottom of every page.
  • Embedded content (podcast players, YouTube videos, Instagram photos) is displayed directly, without going through the banner: these services may place their own cookies (see “Embedded content” above).

You can also block or delete cookies in your browser settings.

Your rights

You can ask us at any time to access your data, correct it, delete it, restrict its use, object to its use or get a copy of it. Write to us at [email protected]: we’ll reply within one month at most.

If you believe your rights are not being respected, you can file a complaint with the CNIL, the French data protection authority (cnil.fr).